Wednesday, 4 November 2009

Packaging - Rebrand & Repackage



The Brief was to rebrand and repackage an existing sweet package, I got given Starbursts, The brief stated to be as creative as possible, exploring different age group/ target market and a whole different look on the product keeping the same brand name. So this is what I came up with, trying to give the packaging a much more vibrant bursting feel, and also a more simple take.

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