V WATER [viral animation] = AWESOME!!

http://www.youtube.com/watch?v=IueJvLGB_3c

GO TO THE URL ABOVE.

Tried to upload this vidoe but didnt work, was browsing on behance.net and came across this nifty little animation which I thought was ingenious!

And was what I was looking for as I was doing a bit research for short stings and animations, as i am in process of developing ideas for a briefing for 

a short sting for 'Lastminute.com'.

I just think it is very apt for lastminute, spur of the moment sort of thing, How nothing is a problem to the little guy everything is drawn in and changed 

to suit him in a click of finger all thats needed is a pencil, paper and rubber and you can be anywhere in no time!

Packaging - Rebrand & Repackage

The Brief was to rebrand and repackage an existing sweet package, I got given Starbursts, The brief stated to be as creative as possible, exploring different age group/ target market and a whole different look on the product keeping the same brand name. So this is what I came up with, trying to give the packaging a much more vibrant bursting feel, and also a more simple take.

LIVE BRIEF : Quaker Oats

These pieces of work were design for a D&AD live brief to create packaging for Quaker’s new
‘Chilled Creamy Oats’ product for young women aged 25 to 35, looking for a truly delicious healthy snack focusing on communicating great taste without being an indulgent dessert.
The brief stated that we could use the 'Oats so simple' brand or create a new brand, which i chose to do. I brand my creamy oats 'QUOATS' which i thought was a light different look on the brand, where I have quoats about each different fruit going around the pot, whihc i felt would draw women in, being a very different take on this sort of brand with a modern, light look which will stand out on the shelf.